With over 30 locations in 12 states, Sun & Ski has specialized in making outdoor dreams come true by providing the highest quality merchandise, exceptional service, and outstanding values.
Sun & Ski brought WWC on board to elevate and fine-tune its brand image across all its marketing channels. WWC developed the positioning “The official outfitter of wish you were here” for Sun & Ski. Components include direct marketing, regional print media, ROP, outdoor, television, digital, POS and collateral design.
WWC also worked closely with vendor partners to deliver higher-quality materials at lower production costs than Sun & Ski had previously produced.