Website
Clean water for 20 million people every day depends, in part, on a website that works. Living Water International implements participatory, community-based water solutions in developing nations, completing more than 30,000 community water projects across 30 countries over its 32-year history. The Houston-area nonprofit relies on its website as its primary communication tool and online-giving system, which makes digital work mission-critical. WWC has partnered with Living Water International for more than 15 years, developing the organization's brand and creating several generations of award-winning websites at water.cc. The current platform pairs clean web design and user experience with e-commerce giving flows and SEO, built on WordPress and Elementor and integrated with Salesforce. For a nonprofit that runs on generosity, the website is not marketing. It is infrastructure.
For most organizations, a website supports the mission. For Living Water International, it funds it. The nonprofit provides safe, clean water to 20 million people daily through participatory, community-based water solutions, with more than 30,000 projects completed in 30 countries. Its website carries an unusual load, serving as both the primary communication tool and the online-giving system for the entire organization. Living Water asked WWC to build and keep rebuilding that platform, generation after generation, so the story stays compelling, the experience stays effortless, and the giving never stops.
WWC started with the brand and built outward. Over a partnership spanning more than 15 years, WWC has designed several generations of Living Water's website, each one refining how supporters discover the mission, understand its scale, and give. The current generation delivers a clear user experience and e-commerce giving flows on a WordPress and Elementor foundation, with Salesforce integration connecting online generosity to the organization's operations. SEO work keeps Living Water visible to people searching for ways to help. Every decision serves the same outcome, a website that moves visitors from interest to impact.
More than 15 years of partnership, several generations of water.cc, and 2 Gold ADDY Awards to show for it. With every new launch, metrics have continued to increase year over year, and the site remains the organization's primary communication tool and online-giving system, supporting work that delivers safe, clean water to 20 million people every day. More importantly, it proves that for a nonprofit, digital done well is not overhead. It is how the mission gets funded.
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