Website
Cizik School of Nursing at UTHealth Houston stands among the top-rated nursing schools in the country, and its website now leads with that fact. The school has educated nurses in the Texas Medical Center since 1972, offering degrees from the BSN through the DNP and PhD. WWC designed the school's new website and user experience around that national standing. The redesign gives prospective students, faculty, alumni, and research audiences a clear path to up-to-date information through easy-to-use, forward-facing dashboards, and it gives the school a simple platform for promoting its programs. Built on dotCMS and integrated with Salesforce, the site connects modern publishing to the systems the school already runs on. For an institution defined by excellence, the website speaks the same language.
Rankings do not speak for themselves. Cizik School of Nursing at UTHealth Houston is one of the top-rated nursing schools in the country, a Texas Medical Center institution educating nurses from the bachelor's level through doctoral research. Its audiences are just as varied, prospective and current students, faculty, alumni, and researchers, each needing different information at different times. The school asked WWC to design a new website that put its national reputation at the center of the experience and made current information easy to reach for every group it serves.
WWC designed a user experience that leads with the school's national standing and organizes the site around the people who use it. Easy-to-use, forward-facing dashboards surface up-to-date information for each audience group, so visitors find what they need without digging. The site is built on dotCMS, giving the school a manageable platform for publishing and promoting its programs, with Salesforce integration supporting how the school manages its audience relationships. Rather than treating reputation as a tagline, the design makes it the organizing idea, carried through the site's structure, content, and presentation.
The new website gives Cizik School of Nursing what it was built to deliver, an easy-to-use platform for promoting the school and keeping every audience group current. Forward-facing dashboards put timely information in front of students, faculty, and applicants, and dotCMS keeps ongoing publishing manageable for the school's team. The engagement sits alongside WWC's work for other UTHealth Houston institutions, including the School of Dentistry and the School of Public Health. More importantly, the site lets one of the nation's top nursing schools present itself like one.
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